Muhammad Asad Saeed

Muhammad Asad Saeed

Asad is an experienced Food & Beverage marketer with experiences at EBM, Unilever, Tapal and Reckitt spanning over 14 years across Marketing and Sales roles.

Currently he is working at EBM as DGM Marketing; during his time here, he has partaken some very prominent campaigns on Sooper, has redefined the cake category through notable innovations like Peek Freans Smile and Gluco Teddy and currently looks after the Biscuits Category.

As part of the senior leadership team, his role involves strategic decision making, crafting business development and innovations for growth with concrete and creative brand experiences for consumers.