Winners 2020

Effie Grand Prix

Truck Art Childfinder

Marketer of the year

Telenor Pakistan

Agency of the year

Ogilvy Pakistan

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Award Category Award Level Campaign Title Brand Client Primary Agency 1 Primary Agency 2
Branded Content Gold Humrahi Digital Campaign Life Insurance Plans EFU Life Assurance MullenLowe Rauf MediaVest
Branded Content Silver Kareeb Kareeb Tarkeeb Rose Petal Zzoop BBDO Pakistan
Branded Content Silver Strepsils Stereo – Season 2 Strepsils Reckitt Benckiser Adcom
Branded Content Bronze Branded Content NESCAFE BASEMENT Nestlé Pakistan ESP
Beverages Cold Bronze Nestlé NESFRUTA No More Dhoka Campaign Nestlé Nesfruta Nestlé Pakistan Ogilvy Pakistan
Culinary Silver Shan Plain Spices Plain Spices Shan Foods Ogilvy Pakistan
Culinary Silver National Mayonnaise Thematic Campaign’2018-19 National Mayonnaise National Foods IAL SAATCHI & SAATCHI
Culinary Bronze Recipe Mixes Shan Recipe Mixes Shan Foods Ogilvy Pakistan
David vs. Goliath Gold Game of Meals Cheetay.pk Cheetay Logistics BBDO Pakistan
David vs. Goliath Bronze Strepsils Stereo – Season 2 Strepsils Reckitt Benckiser Adcom
Finance Silver VisaPay VisaPay Visa Inc BBDO Pakistan
Finance Silver Remittance Alfalah Remittance Account Bank Alfalah Ogilvy Pakistan
Home Furnishings and Appliances Gold Truck Art Childfinder Berger Paints / Roshni Helpline Berger Paints BBDO Pakistan
Home Furnishings and Appliances Gold Dawlance Customer Service Dawlance Customer Service Dawlance Pakistan IAL SAATCHI & SAATCHI
Influencer Gold McDonald’s Bun Kabab McDonald’s Bun Kabab McDonald’s Pakistan Manhattan Communications
Influencer Silver Eva Travels Pakistan with Jazz Eva travels Pakistan with Jazz Jazz Iris Digital (Symmetry Group)
Insurance Silver Jubilee Life – Hum Insurance Nibhatay Hain Life Insurance Jubilee Life Insurance PRESTIGE COMMUNICATIONS (PVT.) LTD
Internet and Telecom Gold #MoreKaShor – Cricket World Cup Internet & Telecommunications Telenor Pakistan Ogilvy Pakistan
Internet and Telecom Gold Budget Bamuqabla Befikri Ufone Super Card Ufone PTML JWT GREY Pakistan
Internet and Telecom Silver Telenor Gaming Internet & Telecom Telenor Pakistan Ogilvy Pakistan
Internet and Telecom Bronze Ufone Balochistan Football Tournament Ufone Balochistan Football Tournament Activation Ufone PTML Active Media
Media Innovation Gold Truck Art Childfinder Berger Paints / Roshni Helpline Berger Paints BBDO Pakistan
Passion for Pakistan Silver HBL PSL 2019 HBLPSL HBL JWT GREY Pakistan
Personal Care Silver Bano Anari Nahi, Khiladi Gillette P&G Adcom
Personal Care Bronze Maa Ka Sahara – Season 2 Canbebe Ontex Pakistan Green Man’s Ark
Personal Care Bronze Always Cotton Soft Always P&G Adcom
Positive Change: Social Good – Brands Gold Truck Art Childfinder Berger Paints / Roshni Helpline Berger Paints BBDO Pakistan
Positive Change: Social Good – Brands Silver Coke Ramzan 2019 Coke Coca Cola Pakistan Ogilvy Pakistan
Positive Change: Social Good – Brands Silver Khushal Zamindar Internet and Telecom Telenor Pakistan Ogilvy Pakistan
Positive Change: Social Good – Brands Bronze #DadsCanChange Pampers P&G Adcom
Positive Change: Social Good – Non Profit Gold Truck Art Childfinder Berger Paints / Roshni Helpline Roshni Helpline BBDO Pakistan
Positive Change: Social Good – Non Profit Gold Stop Jahezkhori / Stop Dowrymongering UN Women UN Women BBDO Pakistan
Restaurants Bronze Food Trust – Open Door 2019 Food Trust-Open Door McDonald’s Pakistan Manhattan Communications
Seasonal Marketing Silver Coke Ramzan 2019 Coke Coca Cola Pakistan Ogilvy Pakistan
Snacks & Desserts Silver Jumbo Junior Jumbo Junior Innovative Biscuits MullenLowe Rauf
Sustained Success Bronze Khushiyan Chakh Lo Shan Recipe Mixes Shan Foods Ogilvy Pakistan
Topical Marketing Silver Cricket Anthem Coke Coca Cola Pakistan Ogilvy Pakistan
Topical Marketing Bronze Dekhtay Jao Khatay Jao Food Panda Foodpanda Pakistan Delivery Hero Adcom
Topical Marketing Bronze Knorr Green Noodles Knorr Noodles Unilever Pakistan MullenLowe Rauf
Youth Marketing Gold Telenor Gaming Gaming Vertical Telenor Pakistan Ogilvy Pakistan
Youth Marketing Bronze Cornetto Cupidity – Summer Love Cornetto Unilever Pakistan Teeli Private Limited