Laeeq Shafi

Laeeq Shafi

A seasoned media and communications professional with 9+ years of experience. Having worked at the top 3 media agencies in Pakistan including Mindshare – GroupM, Spark Foundry – Z2C Limited, and OMD – Omnicom Media Group he had the privilege to derive media strategies for global juggernauts including Unilever, Reckitt, PepsiCo, GSK, Mondelez International, Shell, Uber and Akzo Nobel alongside local powerhouses including Daraz, HBL, and UBL.

After gaining thorough experience on the agency side, in his current role, he is spearheading media duties for Reckitt Pakistan as Media Manager.