12 Jan Nida Fatima Haider
Posted at 19:38h
in
Nida Haider is a Partner at IAL Saatchi & Saatchi from where she has played a defining role in shaping brand strategy and account planning in Pakistan. With over 25 years experience across leading global agencies — including Young & Rubicam, New York City and Goodby, Silverstein & Partners, San Francisco— Nida is as comfortable challenging a global framework as she is dismantling a weak brief. Her work spans global and local power brands earning international recognition including Effie, Cannes, Communication Arts and shortlists at the Clios. Nida is known for building culturally grounded strategies that win awards and grow business and she’s never afraid to tell you what’s on her mind.