03 Dec Saif Khan
Saif Khan brings two decades of brand leadership experience across IT startups and major telecom players. His expertise spans brand strategy, advertising, research, agency management, and full-portfolio budgeting, with a strong focus on digital transformation. He has contributed to shaping some of Pakistan’s most iconic brands, including major roles across Mobilink, Telenor, Jazz, Ufone, and PTCL. Saif has also led the development and repositioning of youth brands such as Djuice and Jazba. He has been instrumental in strengthening Zong 4G position as Pakistan’s leading data network, further expanding his impact on the country’s telecom landscape. Currently holding a position of Group Vice President of Marketing at Ufone and PTCL a joint portfolio of two major telecom players.