14 Jan Mohammad Jerjees Seja
Mohammad Jerjees Seja, also known as JJ, is one of the most prominent figures in the television and media industry of Pakistan. A business graduate from Greenwich University, he has been passionate about media from the start. Highly motivated and with an entrepreneurial spirit, he began his career over two decades ago as Head of Research and Media at Interflow Communications (an Ogilvy and Mather affiliate). Progressing to Head of Media at Orient Advertising (a McCann Erickson affiliate), working with major brands both local and international. Yet it was during his tenure at Evernew Entertainment that JJ found his true passion for Television. Producing and Marketing some of the most successful and groundbreaking drama serials in the history of the industry. Productions such as Kabhi Kabhi Pyar Mein, Chandni Raatein and Mehndi. Which went on to make record breaking sales and winning multiple awards.
With the arrival of satellite television in Pakistan, JJ transitioned to ARY Digital Network, a union that proved to be a monumental success story. Here he oversaw the complete operations for ARY Digital Network, and after proving his mantle, he was promoted to CEO. During his tenure, JJ has brought together a versatile team of professionals, who under his leadership have played a vital role in making ARY Digital Network a powerhouse and the largest media enterprise in Pakistan, at the forefront of which is the highly successful flagship entertainment channel ARY Digital. JJ’s contributions to the network’s growth and record breaking revenue has been exponential. Backed by research driven programming his successes in the industry has been unmatched. As an expert in the Media Business, JJ also spearheads three production houses, which develop majority of the quality content for ARY Digital today. Among his many successes in the television industry, some of the most well-known are Jeeto Pakistan, Good Morning Pakistan, Bulbulay, Pyaray Afzal, Qudusi Sab Ki Bewa, Do Bol, Chup Raho, Dil Moam Ka Diya, Shan-e-Ramadan Transmissions and mega events like ARY Film Awards, The Musik Awards, ARY Feast etc. Expanding on his success in the television industry, JJ played an instrumental role in developing the ARY Film’s division for the network, whereby he led the team into the recent growth in the film industry.
ARY Films has been at the forefront in the rebirth of cinema in Pakistan and its subsequent success. Under the banner of ARY Films, JJ has brought forward record breaking films such as Jawani Phir Nahi Ani (1&2) and Punjab Nahi Jaungi, as well as overseeing the marketing of various well known films.