| Entry Title | Brand | Client |
|---|---|---|
| #MAATheDigitalExpert | PTCL | PTCL |
| #DadiKnowsBest | Population Services International, Pakistan. | Population Services International |
| Ab Dekh Tamasha | Tamasha | Jazz (PMCL) |
| 699 Meri Superpower | Jazz | PMCL |
| 7up – Mixology (2024) | 7up | PepsiCo. Pakistan |
| #ViralBeauty: Pakistan’s 1st Social-first Commercial Activation | Vinyl Ink Lipstick, Sky High Mascara, HA & GA Serums, Elvive Extraordinary Oil Serum, Vitamin C & Fast Clear Serums |
Loreal Pakistan |
| A Young Telco | Onic | ONIC Pakistan |
| Ab Dekh Tamasha | Tamasha | Jazz (PMCL) |
| Audio Nikahnama | Audio Nikahnama | easypaisa – Pakistan |
| Beauty On A Budget For The Cash Strapped Consumer- UL Haircare Refill Pouches | Unilever Haircare Refill Pouches | Unilever Pakistan Limited |
| Arshad Nadeem – Seenataan | PTCL | PTCL |
| Audio Nikahnama | Audio Nikahnama | easypaisa – Pakistan |
| Ask Dawlance – Branded Content | Ask Dawlance | DAWLANCE PVT LTD |
| 7up – Pakistan Ka Food Scene (2024) | 7up | PepsiCo. Pakistan |
| easycash | easycash | easypaisa – Pakistan |
| Seekho Shan Se | Seekho Shan Se | SHAN FOODS (PVT.) LTD. |
| Alkaram | Reimagining Alkaram | Alkaram |
| Cadbury – #GetInTheGame | Cadbury Dairy Milk | Mondelez Pakistan |
| Beating Competitors to Gain Market share | Yango | Yango Pakistan |
| Buy Now Pay Later | Buy Now Pay Later | Bank Alfalah |
| Cadbury – #GetInTheGame | Cadbury Dairy Milk | Mondelez Pakistan |
| Cattle Mandi JazzCash QR Payments | JazzCash | JazzCash |
| Cadbury Ramadan | Cadbury Dairy Milk | Mondelez Pakistan |
| #HarDorrMeinApnaGourmet | Gourmet Beverages | GOURMET |
| NESTLÉ NESFRUTA – Jaani Vibe Badal De | Nestle Nesfruta | NESTLE |
| #TurnUpYourChill | NESCAFÉ | NESTLE |
| Cadbury – #GetInTheGame | Cadbury Dairy Milk | Mondelez Pakistan |
| VELO – STANDUP COMEDY | VELO | Pakistan Tobacco Company |
| Alkaram | Reimaging Alkaram | Alkaram |
| eidipaisa | eidipaisa | easypaisa – Pakistan |
| Shell Pakistan – “Race to Collect” | Shell Pakistan | Shell Pakistan |
| Nestle Sparkling Water | Nestle Pure life | NESTLE |
| easycash | easycash | easypaisa – Pakistan |
| Engro Zabardast Urea- Zabardast Saath Chamkay Din Raat | Zabardast Urea | Engro Fertilizers |
| Corporate Reputation | Office Furniture. | Global Office World |
| rPET – Pakistan’s 1st 100% Recycled PET Bottle | Pepsi | PepsiCo. Pakistan |
| Dawlance 11.11 Sale – Omni Channel | Dawlance Mega Sale 11.11 | DAWLANCE PVT LTD |
| NFL – Karachi Khaas Range Communication | National Foods Limited | National Foods Limited |
| No Damage Beyond Repair Podcast: Empowering Women through Resilience and Strength | DOVE SHAMPOO | Unilever Pakistan Limited |
| ClimateChangeTown.pk | climatechangetown.pk | Sindh People’s Housing For Flood Affectees |
| Tapal Mezban – Jashan e Jamalo | Tea | Tapal Tea (Pvt.) Ltd. |
| Taleem Se Badlay Zindagi (Change Begins with Education) | Taleem Se Badlay Zindagi (Change Begins with Education) | The Citizens Foundation |
| Eradicating Iron deficiency – for Pakistan’s children | NESTLÉ BUNYAD | NESTLE |
| eidipaisa | eidipaisa | easypaisa – Pakistan |
| Engro Zabardast Urea- Zabardast Saath Chamkay Din Raat ( Harvesting Success Through Influencer-Driven Engagement) |
Zabardast Urea | Engro Fertilizers |
| Farq Parta Hai | K-Electric | K-Electric |
| Flash Fiber – Fastest Internet In Town | PTCL | PTCL |
| Har Din Khushi Sey | House of Milkpak | NESTLE PAKISTAN |
| Knorr Reset Ka Magic hee Aur | Knorr Noodles | Unilever Pakistan |
| Tap Pay Sirf JazzCash Pai | JazzCash | JazzCash |
| Kurkure Kreations | Kurkure | PEPSICO PAKISTAN |
| Hockey Hai Pakistan ki Shaan | PTCL | PTCL |
| Incomplete Anthem | EBM Corporate Campaign- Anthem | EBM |
| NESTLÉ FRUITA VITALS – Pakistan’s Favourite | Nestle Fruita Vitals | NESTLE |
| Flash Fiber – Fastest Internet In Town | PTCL | PTCL |
| Galaxy AI is here | Galaxy AI | Samsung |
| Getting Better Everyday – IU x foodpanda | Getting Better Everyday | Delivery Hero – foodpanda Pakistan |
| Incomplete Anthem | EBM Corporate Campaign- Anthem | EBM |
| Getting Better Everyday – IU x foodpanda | Getting Better Everyday | Delivery Hero – foodpanda Pakistan |
| JazzCash Hai Na! | JazzCash | JazzCash |
| Cadbury Goodness Campaign | Cadbury Dairy Milk | Mondelez Pakistan |
| Jiyo Befikr (TPL Insurance) | Insurance | TPL Insurance |
| Tapal Danedar | Jeevay Jeevay Pakistan | Tapal Danedar | Tapal Tea (Pvt.) Ltd. |
| Tum Kamaal Karte Ho | Automotive | Shell Pakistan |
| JS Her – Pinktober | JS Her Account | JS Bank |
| Shell Pakistan – “Race to Collect” | Shell Pakistan | Shell Pakistan |
| Sunlight – Millay Aur Bhi Ziada Mehkti Safai | Sunlight | Unilever Pakistan Limited |
| Lipton – Jar of Joy (2024) | Lipton | Lipton Tea & Infusions |
| Khushaal Watan | Telenor Pakistan | Telenor Pakistan |
| GB Launch | Telenor Pakistan | Telenor Pakistan |
| Knorr Fuzon: Raise Your Chopsticks! | Knorr Fuzon Hot Korean Ramen | Unilever Pakistan Limited |
| Pepsi – Koi Nahin Like Us – Cricket World Cup (2023) | Pepsi | PEPSICO PAKISTAN |
| Ufone 4G Data Bohhaaat Hai x PSL | Ufone 4G | Ufone PTML |
| From never to your first ever | Galaxy Z FLIP5 | Samsung Pakistan |
| Kurkure Kreations | Kurkure | PEPSICO PAKISTAN |
| Vatika Onion Oil First | Vatika Hair Oil | Asian Consumer Care (Dabur) |
| Kyun ke Cola Next Hai Pakistani | Cola Next | Mezan Group |
| eidipaisa | eidipaisa | easypaisa – Pakistan |
| JazzCash Hai Na! | JazzCash | JazzCash |
| Mountain Dew Pakistan – A Winning Playbook of Consistent Growth | Mountain Dew | PEPSICO PAKISTAN |
| Pepsi – Koi Nahin Like Us – Cricket World Cup (2023) | Pepsi | PEPSICO PAKISTAN |
| Legacy of 22 Years: The Pinnacle of Style | LUX Style Awards | Unilever Pakistan Limited |
| Dawlance Experience Store Retail transformation – Retail | Dawlance Experience Store | DAWLANCE PVT LTD |
| Keep it All with PortAll | Portall | PMCL |
| Lifebuoy Handwash: Rakhey Ramzan Ki Khushiyan Mehfooz | Lifebuoy Handwash | Unilever Pakistan Limited |
| GAL Anti mercury comms | Glow & Lovely | Unilever |
| Link Na Bhej, Tamasha Pe Dekh | Tamasha | PMCL |
| New Stronger Pepsi – Kamaaal (2024) | Pepsi | PepsiCo. Pakistan |
| Link Na Bhej, Tamasha Pe Dekh | Tamasha | PMCL |
| Lipton – Jar of Joy (2024) | Lipton | Lipton Tea & Infusions |
| LOKAL Rooms – Discover like a LOKAL Campaign (2024) | LOKAL | LOKAL |
| Market penetration to gain market share | Yango | Synergy Dentsu & Synite Digital |
| National Foods Limited – Karachi Khaas Range Communication | National Foods Limited | National Foods Limited |
| Lifebuoy Shampoo Onion – Na Kato Na Cheelo Na Kadukuch Karo | Lifebuoy Shampoo | Unilever Pakistan Limited |
| Omore WOW BHARAY DESSERTS | Omore | FrieslandCampina Engro Pakistan |
| #ViralBeauty: Pakistan’s 1st Social-first Commercial Activation | Vinyl Ink Lipstick, Sky High Mascara, HA & GA Serums, Elvive Extraordinary Oil Serum, Vitamin C & Fast Clear Serums |
Loreal Pakistan |
| NESTLÉ MILO-RAMZAN | NESLTÉ MILO | NESTLE |
| Incomplete Anthem | EBM Corporate Campaign- Anthem | EBM |
| Arshad Nadeem – Seenataan | PTCL | PTCL |
| Lipton – Jar of Joy (2024) | Lipton | Lipton Tea & Infusions |
| Oreo Monopoly: A Playful Twist | Continental Biscuits Limited – Oreo Pakistan | Continental Biscuits Limited |
| New Stronger Pepsi (2022, 2023, 2024) | Pepsi | PepsiCo. Pakistan |
| New Stronger Pepsi (Kamaaal) – 2024 | Pepsi | PepsiCo. Pakistan |
| Order and win Pau-Pau- stampcard campaign | Order and win Pau-Pau- stampcard campaign | Delivery Hero – foodpanda Pakistan |
| Oreo Monopoly: A Playful Twist | Continental Biscuits Limited – Oreo Pakistan | Continental Biscuits Limited |
| Panda Ads | Panda ads | Delivery Hero – foodpanda Pakistan |
| Sakht Sookhey Daagh Ab Hongey All Out! – Surf Excel | Surf Excel | Unilever Pakistan Limited |
| Audio Nikahnama | Audio Nikahnama | easypaisa – Pakistan |
| panda pro – unlimited free delivery | panda pro – unlimited free delivery | Delivery Hero – foodpanda Pakistan |
| Cadbury Ramadan | Cadbury Dairy Milk | Mondelez Pakistan |
| Pandamart (Fresh produce bright farms) | Pandamart (Fresh produce bright farms) | Delivery Hero – foodpanda Pakistan |
| Independence Day | Independence Day | easypaisa – Pakistan |
| SMILE FOR PAKISTAN | Peek Freans Smile | EBM |
| Purana Phone Lao, Naya Phone Le jao! | Samsung Trade-in | Samsung Pakistan |
| Peek Freans Sooper Soft Bakes Classic Chocolate Cake | Sooper Soft Bakes Classic Chocolate Cake | English Biscuit Manufacturers (PVT) LTD |
| Pepsi – Koi Nahin Like Us – Cricket World Cup (2023) | Pepsi | PEPSICO PAKISTAN |
| Candi #KhaasThankYou #KhaasMithaas | Limited Edition Pack | Candi Biscuit | Continental Biscuits Limited |
| Cricket, Legends, Tum Mein Aik Aur Cup Chai | Tapal Danedar – Hot Tea Beverage | Tapal Danedar |
| ClimateChangeTown.pk | climatechangetown.pk | Sindh People’s Housing For Flood Affectees |
| Conquer with Carient | Carient Motor Oil | PSO |
| Zeera Plus – Guftugu Edition Pack | Zeera Plus | Continental Biscuits Limited |
| Ziddi Daagho se Kya Darna – Surfexcel Haina | Surf Excel | Unilever Pakistan Limited |
| Pepsi Chill Box | Pepsi | PEPSICO PAKISTAN |
| Polio Eradication Program | Polio Pakistan | Bill & Melinda Gates Foundation (Global) |
| Purpose Film | EBM Corporate Campaign- Purpose | EBM |
| Dawlance – Independence Day | Dawlance | DAWLANCE PVT LTD |
| Nestle Everyday 3-in-1 (Brand Relaunch) | Nestle Everyday | NESTLE PAKISTAN |
| Kyun ke Cola Next Hai Pakistani | Cola Next | Mezan Group |
| Ramzan Donations | Ramzan Donations | easypaisa – Pakistan |
| Red Bull – Off The Roof | Red Bull Pakistan | Red Bull Pakistan |
| Vatika Onion Oil First | Vatika Hair Oil | Asian Consumer Care (Dabur) |
| FALAK | Falak Rice | Matco Foods |
| Cadbury X PSL – #GetInTheGame | Cadbury Dairy Milk | Mondelez Pakistan |
| Tap Pay Sirf JazzCash Pai | JazzCash | JazzCash |
| Peek Freans Heart Beats | Peek Freans Heart Beats | English Biscuit Manufacturers (PVT) LTD |
| Reimagining hygiene through the power of play | Lifebuoy Handwash | Unilever Pakistan Limited |
| Peek Freans Click | Peek Freans Click | EBM |
| rPET – Pakistan’s 1st 100% Recycled PET Bottle | Pepsi | PepsiCo. Pakistan |
| Tapal Danedar “Tum Mein Aik Aur Cup Chai” – PSL | Tapal Danedar | Tapal Tea (Pvt.) Ltd. |
| Zeera Plus – Guftugu Edition Pack | Zeera Plus | Continental Biscuits Limited |
| Seekho Shan Se | Seekho Shan Se | SHAN FOODS (PVT.) LTD. |
| Sarkaari Idaaron ki Payments ke liye JazzCash Hai Na | JazzCash | JazzCash |
| Flavor Icons | Lay’s | PEPSICO PAKISTAN |
| Weather Base AI Campaign | Nestle Pure life | NESTLE PAKISTAN |
| Savings Pocket | Savings Pocket | easypaisa – Pakistan |
| Shoop Korean Noodles – Authentic Korean Indulgence | Shoop | SHAN FOODS (PVT.) LTD. |
| Tapal Mezban – Jashan e Jamalo | Tea | Tapal Tea (Pvt.) Ltd. |
| SMILE FOR PAKISTAN | Peek Freans Smile | ENGLISH BISCUIT MANUFACTURERS |
| Stronger Foundation For Better Life | NESTLÉ BUNYAD | NESTLE |
| Summer Recipes | NESCAFÉ | NESTLE |
| Suzuki Pakistan MSMS | My Suzuki My Story Season 4 | Suzuki Pakistan |
| Savings Pocket | Savings Pocket | easypaisa – Pakistan |
| SUZUKI’S STRATEGIC EXPANSION TO NAVIGATE ECONOMIC CHALLENGES | Suzuki’s Customer Focused Offerings | Pak Suzuki Motor Company |
| TAKE BACK YOUR MARZI | Careem Flexi | Careem Networks (Pvt.) Limited |
| Incomplete Anthem | EBM Corporate Campaign- Anthem | EBM |
| Tapal Mezban – Jashan e Jamalo | Tea | Tapal Tea (Pvt.) Ltd. |
| Tum Kamaal Karte Ho | Automotive | Shell Pakistan |
| Dove’s Weather-Responsive YouTube Contextual Ads Capture Real-Time Relevance | DOVE SHAMPOO | Unilever Pakistan Limited |
| Ufone 4G Data Bohhaaat Hai x PSL | Ufone 4G | Ufone PTML |
| TRESemmé Pakistan: Media Innovation Using AI and Whatsapp | TRESemmé Shampoo | Unilever Pakistan Limited |
| umAIr Jaswal – “We Got You!” | ROX | ROX – Powered by Jazz |
| Unleash the Predator Within | Carient Motor Oil | PSO |
| Tap & Pay | Tap n Pay | Bank Alfalah Limited |
| Unlocking Sting Personalization at Scale via Cohort Based Digital Content | Sting Pakistan | Pepsi |
| Tapal Danedar “Tum Mein Aik Aur Cup Chai” – PSL | Tapal Danedar | Tapal Tea (Pvt.) Ltd. |
| Vatika Onion Oil First | Vatika Hair Oil | Asian Consumer Care (Dabur) |
| VELO – Performance Marketing | VELO | Pakistan Tobacco Company |
| Wild Winter Sale | Telenor Pakistan | Telenor Pakistan |
| Kukure Kreation x Foodpanda | Kurkure | PEPSICO PAKISTAN |
| CRM | CRM | Samsung Pakistan |
| Unlocking the Power of In-Home Consumption | Sting Pakistan | Pepsi |
| TAKE BACK YOUR MARZI | Careem Flexi | Careem Networks (Pvt.) Limited |
| Oreo Monopoly: A Playful Twist | Continental Biscuits Limited – Oreo Pakistan | Continental Biscuits Limited |
| Taleem Se Badlay Zindagi (Change Begins with Education) | Taleem Se Badlay Zindagi (Change Begins with Education) | The Citizens Foundation |
| eidipaisa | eidipaisa | easypaisa – Pakistan |
| Tap Pay Business – Bus Ek Tap Pay! | JazzCash | JazzCash |
| Redefining Hydration with POND’S | POND’S Hydration Range | Unilever Pakistan Limited |
| Tap Pay Business – Bus Ek Tap Pay! | JazzCash | JazzCash |
| Wash ke Baad, Dry Zaroori! | Maxob | Packages Convertors Limited |
| NFL – Zaiqa Mil Bethne Ka 2.0 | Ramzan Communication | National Foods Limited | National Foods Limited |
| Link Na Bhej, Tamasha Pe Dekh | Tamasha | PMCL |
