25 Feb Samra Maqbool
After completing her MBA in International Business from University of Bristol, UK, Samra joined Nestlé Pakistan as a Management Trainee in 2000.
Samra is passionate about great brand building, and has been instrumental in developing a culture of experimentation and innovation in Nestlé Pakistan. Her sponsorship of Digital as a key communication platform coupled with focused capability building, have been pivotal in transforming how we communicate with consumers. During her time as the Communications Director, she drew inspiration from young talent, many of whom she had a chance to mentor, whilst also contributing positively to some of our iconic local as well as global billion dollar strategic brands.
Samra’s high spirited, passionate demeanor makes her an effective and authentic leader and a role model. She’s married and has 2 children.
With a career spanning over 18 years in Marketing and Communication functions, she’s gathered a diverse marketing and management experience and has recently assumed a new role as Head of Strategy and New Business Development.