11 Jan Fatima Hyder
Fatima has over 17 years of hybrid planning and strategy experience across UAE and Canada, working with leading CPGs, Banking, and Tech clients. She joined Brainchild as Planning Director for Starcom and Mediavest and has since been a critical team member in winning and retaining key businesses such as NFL, Telenor, Coca -Cola to name a few. Recently promoted to Chief Strategy Officer for Z2C group, a role in which she is responsible for steering new group projects ranging from ecommerce to sports entertainment to data and measurement from conception to execution. Stress testing them for viability with a team of project leads and financial analysts. Her ability to think linearly makes her best suited to the role. Additionally, Fatima is passionate about great stories – listening to, reading them and crafting them and will be looking at cases from the same perspective.