Ayesha Farid Zain

Ayesha Farid Zain

Ayesha leads insight mining, integrated strategic solutions, and creative strategy. She has worked across diverse categories – Dairy, Telco, Confectionary, Automotive, Banking and Finance, Beverages, Home and personal care, etc. She is passionate about understanding cultural change and how it impacts behavior. Beyond advertising, she is interested in working with kids. She likes to work on ideas that help nurture compassion in children.