Sarah Dawood

Sarah Dawood

Sarah Dawood has about two decades of learning, unlearning, and relearning the various facets of branding, marketing, advertising, PR, comms and digital… the journey continues.With her unique, informed understanding of the psychology that drives people and brands, she has worked in the MENA region and Pakistan, across industries and markets. She is currently Head of Brands & Communications at TPL Corp. Sarah also designed and taught Social Media Content & Strategy, and Copywriting workshops at the Indus Valley School of Art & Architecture. She loves to volunteer within the community, especially for causes and programs which empower girls and women, as well as support their mental health and wellbeing. She currently holds an emotional support group for the parents at Karachi Down Syndrome Program.