Muzzammil Ghafoor

Muzzammil Ghafoor

Meet the Effie Pakistan 2026 Juror @Muzzammil Ghafoor, Personal Health Head of Ecommerce for Japan, APAC & ANZ at @Philips. With over a decade of specialized expertise in unlocking ecommerce growth and creating exceptional digital experiences across multiple markets, he brings a wealth of best-in-class practices and award-winning campaigns from around the globe. Prior to Philips, Muzzammil led high-performing ecommerce teams for Unilever in Southeast Asia and Alibaba. His unique blend of local & regional insights alongside global ecommerce leadership will bring a fresh perspective to Effie Pakistan’s evaluation process.