18 Nov Muhammad Raza Ayoub
Posted at 18:31h
in
Dynamic marketing leader with 15 years of progressive experience across media planning, media management, and full-spectrum brand leadership in leading FMCG companies and agencies. Starting as a media planner and evolving into strategic leadership roles, I’ve driven media and digital strategies for major brands and led end-to-end business growth. As Brand Director for P&G Pakistan’s Shavecare category, I owned the P&L and spearheaded growth, premiumization, and digital transformation. A results-driven, emotionally intelligent professional, I excel at leading multifunctional teams, integrating creativity with data-driven insights, and driving innovation for sustainable business impact.