28 Nov Cristiano Tonnarelli
Posted at 14:09h
in
The son of an architect, Cristiano grew up in Rome surrounded by art, stories, food, and family chaos. Perfect training for a career in advertising. He has worked in Rome, Milan, Dubai and Singapore for 20+ years. Along the way, he shaped some of the world’s boldest brands, including Heineken, Samsung, IKEA, Vaseline, Audi, Toyota, Jeep, Vodafone, Puma, Coca-Cola, and Pringles. His work has earned 200+ awards: Cannes Lions, D&AD, Clio, OneShow, and Effies, and Singapore’s first Cannes GrandPrix in 2024. As ECD at M+C Saatchi UAE, he believes creativity works best when it solves cultural tensions, moves people, and delivers lasting impact.