26 Dec Sara Syed
Posted at 17:41h
in
Sara Syed is a commercially driven global business leader with 15+ years across WPP, Havas, JKR and independent agencies. She has led multi-market teams spanning strategy, creative, CX, digital and design, growing portfolios for brands including Unilever, Heinz, Mars, Philips, J&J and The Coca-Cola Company. Known for turning relationships into long-term partnerships, Sara combines sharp commercial stewardship with curiosity-led insight to unlock new opportunities. She champions AI-enabled ways of working that accelerate learning and creativity while protecting craft and effectiveness. She also serves as an Effie UK Jury Member and Cannes Lions See It Be It Mentor worldwide today.