06 Jan Ali Asad
Posted at 15:26h
in
A passionate and results-driven category and brand media planning and buying leader with over 14 years of experience across conventional and digital platforms. A SZABIST graduate, his career spans Group M, OMD Pakistan, Telenor Pakistan and Fauji Foods Ltd. Currently, as Category Manager – Lubricants at Pakistan State Oil, he drives category performance by converting strategic initiatives into measurable brand health and sales KPIs. He is recognized for strong leadership, mentoring high-performing teams, leveraging data-driven insights, operational excellence and strategic clarity to achieve sustainable business growth.