16 Jul Pepsi – Product & Brand Restage (Why Not Meri Jaan) – 2021/22/23
Posted at 12:29h
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Pepsi Product & Brand Restage (Why Not Meri Jaan)Pepsi had been struggling on product credentials, brand relevance and distinction – resulting in year-on-year decline in market share and household penetration.This comprehensive product & brand restage in 2021 managed to deliver a break-through turn-around for Pepsi, delivering Share Gain after 15 years!