09 Jan Akbar Hussain
Akbar is an experienced brand professional and disruptive marketer with a demonstrated experience in brand building, business intelligence, thought leadership and strategic management. Currently Head of M&C at PSDF, Akbar has held senior leadership roles at Ogilvy and Mather Pakistan as Director Strategy and Planning for Nestle and at Viral as Commercial Director. Prior to taking expansive roles in strategic management, Akbar held eminent marketing positions at Phillip Morris Pakistan as Manager Marketing Services, Manager Future Offers and Brand Manager Marlboro. With proven marcom expertise including spearheading creative, disruptive campaigns has reflected in international awards like Sustained Success Effie for Nestlé. Akbar’s forte lies in his understanding of human behavior reflected in his hunger for consumer intel and a penchant for research. Akbar is a regularly called upon to speak at industry events and universities, where he enjoys talking to audiences on the criticality of effective communication.