Imad Paracha

Imad Paracha

Experienced Ecommerce and Digital professional with a strong track record of driving sustainable growth for 15 years in the UK and Pakistan. Skilled in building robust digital commerce foundations, rapidly scaling business and operations, leading team transformations, and achieving aggressive yet profitable growth. Held senior management roles and spearheaded digital initiatives at renowned global companies like Daraz (Ali Baba), Unilever, Tesco and Groupon