17 Jan Kashif Hafeez
Kashif Hafeez – CEO of Pulse Consultant has a master’s in business administration & for more than two decades, engaged with various multinational & national clients in strategy development & insights generation via intelligent usage of research data. Various leading media researchers are to his credit. He is well equipped with all the latest research techniques & their efficient usage. Kashif’s unique point of difference is the anthropological appreciation of society & consumers. He has been leading Pulse Consultant – a marketing and social research services provider since 2012 and along with many other conventional researchers has done some in-depth research amongst Pakistani Youth, women, Opinion Polls, media, #PSL & advertisement recall studies in other sports events too. He is a teacher, columnist, blogger, and author of various books on social issues.