15 Feb Moomal H. Effendi
A creative brand builder and marketing specialist, Moomal has over 12 years of rich experience in brands across Consumer and Pharma product portfolios. Her experience working in local and international markets for GlaxoSmithKline based in Pakistan and Dubai (Gulf & Near East region) has given her tremendous insight and learning across roles catering to Brand Strategy, Communications, Process Improvement and Marketing Commercial Excellence Frameworks.
With strong transferable skills and knack for creative storytelling she is currently Head of Strategy; Create Think Tank. Coupled with her start-up mindset and healthcare expertise, she is a Founding Member and GM; Create Health, a first of its kind healthcare focused strategy, digital and tech agency catering to Pharmaceuticals, doctors, patients and hospitals in Pakistan.
Her diverse experience in advertising, marketing and brand management across industries allows her to be multifaceted with a unique approach to solving problems and creative thinking.