18 Jan Noaman Asar
Noaman was associated with Kantar for the last 7 years. He can be credited for the successful launch of Millward Brown in Pakistan. In the last 4 years, he effectively brought together all brands in Pakistan under the roof of Kantar.
Noaman’s passion and luck from the start of his career has been linked to “copies and commercials”. He started his career with Procter and Gamble in 1998 and soon was responsible for their “Copy testing system” for MENA. In 2003, he moved to Middle East and worked with food giants (Al-Ghurair Foods & Sunbulah) in their marketing departments.
He also had the honor of leading the Planning department of JWT in Pakistan from 2010 till 2014. It was after this role that he joined Kantar. At Kantar alone he has been associated with adding more than 400 copies to its database. In his entire career, he and his team have worked on more than 500 communications only in Pakistan.