25 Feb Quratulain Ibrahim
Posted at 20:23h
in
Quratulain has over 20 years of marketing research management and training experience. She is the Managing Director of Nielsen Pakistan. Quratulain is a passionate Information Consultant and has spearheaded the development of the Wealth Index (Socio-Economic classification, living standard measures) of Pakistani households. She also represents Pakistan at ESOMAR (Global society which promotes and regulates market research practices worldwide) and is a regular speaker at various industry fora.