14 Jan Sadia Dada
Sadia Dada has over 15 years of experience in Communications and Media. She has worked on the corporate image of some of the biggest brands in the country – Mobilink, Nestle, K-Electric, Unilever and is currently working at Philip Morris as Director Communications.
In addition to being a crisis management specialist, during her versatile and multi-sectoral career Sadia has launched and driven various award-winning Sustainable Community Development Projects that contribute to the organizational bottom line while building brand love. Moreover, Sadia is also the Founder of Women in Numbers, an exclusive online networking community for working women, and also runs a neighborhood support initiative in Shirin Jinnah (Maid to Shop) that engages and supports domestic maids on sending their daughters to school. She is truly a fan of travelling solo & recommends it at least once a year.