01 Mar Sadia Qutubuddin
After two decades in the field of Advertising, Sadia instinctively knows what will work.
Sadia started as an Art Director at JWT Karachi and then worked up to Sr. Executive Creative Director. She has worked at all the major advertising agencies in Pakistan from JWT, Lowe, Adcom to currently at Ogilvy Pakistan.
Sadia has two decades of experience working on all kinds of brands like Mondelez, HBL, Shan, KFC, EBM, Sunsilk, Dove, Telenor, Sprite, and Nestle amongst many others.
Sadia feels effective communication has these essential ingredients: emotion, clear characters, conflict and entertainment.
As Executive Creative Director at Ogilvy, she always had a passion for storytelling so she won the Fulbright and got her MFA in Film and TV Production from Loyola Marymount University, adding screenwriting and direction to her repertoire.