In One Sentence:
what do you believe will be the greatest opportunity for the next generation of marketers?
Fabio Buresti, Group Strategy Director & Partner, The MonkeysOctober 22, 2018
Bringing the brand promise and customer experience together as one – that is, and always will be, the holy grail for future CMOs.
Fabio Buresti served on the Round 1 jury for the 2018 Effie Awards Australiacompetition.
Dmitry Marchenko, Director of Marketing and Operations, Microsoft RussiaOctober 8, 2018
I believe marketers in the future have an incredible opportunity to become the leading force of digital business: by enhancing product or service data-sets up to ambient analytical insights, and by creating an insight-based customer experience – the key marketing differentiator of the future.
Dmitry Marchenko served as a jury member for the 2018 Effie Awards Russiacompetition.
Mark Hadfield, Regional Head of Planning (APAC), IrisNovember 5, 2018
The Post-Programmatic world where the current obsession with optimisation will recede, and the power of creative ideas acting as multipliers are once again revered and respected.
Cassandra Tan, Director, Kantar Millward BrownSeptember 17, 2018
Augmented reality to bring about a deeper experience.
Cassandra Tan served as a jury member for the 2018 Effie Awards Singapore competition.